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One of the biggest frustrations in truck driver recruiting is calling drivers that have no clue who your company is. There are many causes of this phenomenon, and one solution your company can implement now.  Lead nurturing. What is Lead Nurturing? Simply put, lead nurturing is developing and reinforcing relationships with drivers before they are… Continue reading Lead Nurturing – What it is, Why You Need it, and How to Start

You can’t hire truck drivers if they don’t apply to your job. Simple as that. But recruiting teams often overlook this step in the process because they have so many other moving parts to worry about. Nothing can be more frustrating to a recruiting department than building a recruitment process only to not get any… Continue reading 5 Steps to get Truck Drivers to Apply to Your Company

Finding truck drivers is difficult. There is a long list of truck driver lead sources and each platform performs differently. All of them will claim to get you the leads you need to hire drivers, but in reality, each lead source is best used in different scenarios.  Here is a comprehensive review of Meramec Solutions’… Continue reading The Top 5 Truck Driver Lead Sources

It is no secret that to hire truck drivers, your company needs to be running a driver recruiting campaign. Some carriers opt to run their own campaign while others hire an agency to do so.  Either way, you will be told by many different people what is necessary to have a successful campaign. But what… Continue reading The 4 Elements That Make or Break Your Driver Recruiting Campaign